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Author Archives: Matt

Matt McGuire is the author of several successful online communities. Matt has extensive experience running forum, blog, and other community based software.

Godaddy Promo Code

Written on January 24, 2011 by Matt in Administration

I just renewed 5 .com domains with the promo code gdz1112a and it worked perfectly.

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Using Quantcast

Written on January 24, 2011 by Matt in Administration, Advertising

I am starting to add external tracking to all of my sites. I want all of my advertisers (or potential advertisers) to see my website statistics. I use AWstats, PiWik, and Google Analytics to track all of traffic. This works great internally but does not help our advertisers see out true stats. Many sites simply…

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OpenX OnRamp vs Self-Hosted OpenX

Written on January 21, 2011 by Matt in Advertising

I have been using the self hosted version of OpenX for a while now. I have been happy with the product. In December I decided to test OpenX OnRamp, their hosted version of the same product. At first stats were an issue, but the issue was cleared up pretty quickly.

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Average Bounce Rate

Written on January 17, 2011 by Matt in Administration, Tips

I have been looking at my bounce rate lately and wondering if I should be looking to improve it. So one of my questions became what is the average bounce rate. I found that there is no good answer. Each site varies greatly. Looking at your bounce rate against your competitors might be the best…

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Session-based clicks

Written on January 13, 2011 by Matt in Advertising

What are session-based clicks? It is a term coined by Google. They use it in their Adwords product. Basically if you do a search for a particular term you may see relevant ads even while searching for other terms. This allows you to see relevant ads during your entire session. Some advertisers that use Adwords…

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Statistics Software and Application

Written on January 10, 2011 by Matt in Administration

If you want to run a successful online community you need to have some statistics. How are people finding your site. What do they do when they get there. What pages do they stop looking at you site on. What browsers are they using. These are all questions you need to answer. They help to…

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GoDaddy Coupon Codes for 2011

Written on January 3, 2011 by Matt in Administration

Around the first of each month I try to renew all of the domains that expire that month. Today was the day to take care of January 2011 expiring domains. I use GoDaddy as my registrar. They are normally pretty good on price and I have never had an issue with them. I will always…

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Welcome to 2011

Written on January 2, 2011 by Matt in Site News

Here’s to a great 2011, I hope all of your online communities are busy and prosperous. P.S. If you use WordPress make sure to upgrade. A security flaw was found so you need to patch things up to be safe. 3.0.4 is the latest version.

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Online Community Demographics

Written on December 28, 2010 by Matt in Administration

One of the tough things to managed is all of your stats and other data when you manage several communities. I am receiving statistics from Google Analytics, Quantcast, Adify, AWStats, OpenX, OpenX OnRamp, Chitika, Google Adsense, Google Adwords, and Google Webmaster Tools. There are probably a few more sources that I am not thinking of….

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Slow time of year = New Project

Written on December 27, 2010 by Matt in Projects

The non-retail web tends to be a little slower right now. People are off of work and not spending time in front of the computer screen. Unless you run a retail site or one that is specific to helping people with their new gadgets you are probably seeing fewer visitors. During this slow time why…

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